Last updated: October 22, 2024
Campaign Overview
This year, the annual province-wide earthquake drill, ‘Great British Columbia ShakeOut’, takes place at 10:17 am on October 17, 2024. During this drill, UBC will be testing its emergency notification system, UBC Alert—students, faculty and staff will receive a test notification by text and voice message. The test will also run on our campus-wide digital signage systems.
For questions regarding the use of this communications toolkit, please contact:
Yvonne Kwok, Communications Manager, VPFO Communications & Engagement
yvonne.kwok@ubc.ca
For more information on ShakeOutBC, please visit srs.ubc.ca/shakeout.
Communications toolkit
This communications toolkit is prepared for each department/unit to use when sharing this messaging across campus. You can find and download content here that suits your channels and audience needs. If you have any questions or concerns, please contact us anytime.
- Newsletter/email copy: Recommended copy to reach your team members.
- Social media copy: Sample posts and graphics for Twitter, Instagram, Facebook, etc. Encourage everyone to share their best photos of Drop, Cover, and Hold on!
- Assets: Different size graphics for newsletters, web, social media, etc.
- Digital signage: Uploaded to campus-wide network.
Newsletter copy
Get Ready to ShakeOut
On October 17, 2024, practice how to DROP, COVER and HOLD ON at 10:17 a.m. during the annual Great BC ShakeOut.
As part of ShakeOut, UBC will be testing its emergency notification system, UBC Alert. Students, faculty and staff will receive a test notification by text and voice message on October 17, 2024. The test will also run on our campus-wide digital signage systems.
Share your best ‘Drop, Cover and Hold on’ and tag @ubc on X (Twitter) and @universityofbc on Instagram! We all have a role in protecting ourselves and making our campus safe.
Learn more & find resources on how to run a drill: srs.ubc.ca/shakeout