Let UBC’s online stakeholder community help share and discuss your message
UBC’s central social media channels keep the university in a constant conversation with students, faculty, staff, and alumni, as well as the global community connected to the institution. UBC’s combined social audience includes more than 500,000 individuals across a set of officially-supported social networks. There are also hundreds of semi-official social media accounts managed by various groups at UBC, including faculties, students, administrative units, and services, as well as thousands of unofficial accounts.
This channel is best when…
When to change the channel?
UBC’s official social media channels are managed by the central Brand & Marketing team.
- University of British Columbia on Facebook
- University of British Columbia on Twitter
- University of British Columbia on LinkedIn
- University of British Columbia on Instagram
- University of British Columbia on YouTube
They are dedicated to curating an engaging and relevant feed of content that supports the university’s reputation and connects UBC with it’s audiences. A full suite of resources, including full social media guidelines, are available in the social media section of the UBC Brand website.
If you are intending to establish a new social media account, there should be a clear communications purpose and strategy. Your VPFO communications leader can help you evaluate your options.
How to access
Which social network you target depends on the kind of message you want to distribute. If you’re considering targeting any of UBC’s social media channels, connect with your VPFO Communications leader to discuss your content.